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A Design Thinking and Innovation Consulting Company

We combine our strengths in understanding customer behaviour, crafting transformative customer experiences, accelerating growth, building brands and nurturing innovation to power your business.

services

Pensaar Design set out to pioneer the business of design that puts people first. Today almost 2.5 years later, we have helped over 4000 professionals build design thinking capabilities, and infused innovation competencies into over 50 companies across industries. 

Collaborating as coaches, consultants and even co-creators, we bring simplicity to complex problems by humanizing service, product and customer experience design. We imagineer businesses for the future, helping you stay relevant and grow with your customers.

Here’s how we can do it for you: 

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Customer Research

Qualitative research and Quantitative Research

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EXPERIENCE INNOVATION

Process Design, Service Design, UI/UX, Product Design

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CULTURE OF INNOVATION

Organisation level mindset and behaviour change

CLIENTS

We enable businesses to create breakthrough solutions. Recognized as a powerhouse of innovation consultants and collaborative design facilitators, our methods are used with great success by organizations across sectors

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OUR approach

Pensaar Design focuses on humanizing businesses and technologies. Approaching every problem, user first - we help decode, design and amplify the way customers respond to your business. 

We listen in, delving deep into user journeys and customer contexts to uncover opportunities. Opportunities, that we then nurture with strategic design solutions, rapid iterations, simulations and a host of proprietary creative tools.

And what’s more, our prototype driven approach ensures, your business solutions are not just designed, but perfected for real-world impact. 

 
 

DISCOVER

INSIGHT

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dream

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DISRUPT

 

PROJECTS

Enhancing user-journeys and customer experiences through insightful and responsive design, we have energized businesses across APAC, Americas and Europe. As coaches on simulations, counsels on strategic internal workshops and co-creators on projects, we design an innovation journey bespoke to your current and emergent needs.

INSIGHTS FOR INNOVATION   How have we used Design Thinking to grow market share for a popular food company?  #Research #Innovation #Visioning

INSIGHTS FOR INNOVATION

How have we used Design Thinking to grow market share for a popular food company?

#Research #Innovation #Visioning

CHANGING BEHAVIOUR & MINDSET TOWARDS SAFETY ADHERENCE   How have we used Design Thinking to change behaviour & mindset towards safety adherence?  #Research #BehaviourChange

CHANGING BEHAVIOUR & MINDSET TOWARDS SAFETY ADHERENCE

How have we used Design Thinking to change behaviour & mindset towards safety adherence?

#Research #BehaviourChange

USING EMPATHY TO EMPOWER   How have we used Design Thinking to instigate a culture of innovation into key customer teams?  #Research #ExperienceDesign

USING EMPATHY TO EMPOWER

How have we used Design Thinking to instigate a culture of innovation into key customer teams?

#Research #ExperienceDesign

FINANCIAL LOAN CALLS TO REMEMBER   How have we used Design Thinking to remember financial loan calls?  #ServiceDesign #ExperienceDesign #Research

FINANCIAL LOAN CALLS TO REMEMBER

How have we used Design Thinking to remember financial loan calls?

#ServiceDesign #ExperienceDesign #Research

about us

We are a team of strategists, researchers, visualizers and future-curious design thinkers who challenge norms to disrupt ‘business as usual’. Rapidly evolving technologies and consumer scapes bring urgent changes to the norm, demanding quick and impactful responses from businesses.

How do we prepare businesses to activate their potential in this environment? We think design everyday, pivoting businesses with human centered insights and context responsive design solutions

We are not just a design agency, we are a design thinking agency.

How does that differ you ask? Well, we don’t just design, we engineer ‘growth’ into your business.

THE BIG WHY

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NEWS

Our insights, learnings, and perspectives find an audience across respected publications and media. Take a look at what we have shared so far. 

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